Popular digital creator Apoorva Mukhija, better known online as The Rebel Kid, has finally addressed viral reports claiming that her net worth is a staggering ₹41 crore. In an exclusive interview with Bollywood Bubble, the social media sensation called the figure “wildly exaggerated” and clarified that her actual earnings are nowhere near that amount.
“I am everywhere, but my net worth is not even close to ₹41 crore. I’m not even making one-tenth of that,” said Apoorva in the candid chat, shutting down the speculation that’s been circulating widely across social media and news portals.
The creator, who recently gained attention for her appearance on Traitors India, shared how the inflated report even caught her own family by surprise. Recalling a humorous exchange with her mother, she said, “My mom sent me a screenshot and asked, ‘Kaha hai ye saare paise? Kyu nahi hum ghar khareed paa rahe hai?’ I asked her if she’s okay. Nahi hai humare paas itne saare paise.”
This lighthearted yet honest reaction has struck a chord with fans, many of whom praised her humility and transparency. Apoorva further explained that being visible across social media platforms doesn’t necessarily mean massive earnings. “People assume that if you’re viral, you’re rich. That’s not always the case,” she added.
Who is Apoorva Mukhija?
Apoorva Mukhija rose to fame through her humorous and relatable short-form videos on Instagram and YouTube. Her online persona, “The Rebel Kid,” is known for addressing Gen Z issues with wit, sarcasm, and authenticity. Over time, she has gained a massive fanbase for her unique takes on societal expectations, relationships, and youth culture.
Her growing popularity recently landed her a role on Traitors India, a reality show that blends strategy with drama. Her appearance on the show introduced her to a broader audience and added to her public image—but also, perhaps, to the misinformation about her wealth.
The Truth About Influencer Incomes
While many assume that digital creators rake in crores, the reality is often more modest—especially for creators who aren’t endorsing big brands or launching their own products. Apoorva’s statement serves as a reminder that online fame does not always equate to massive financial success.
Her honest remarks have been applauded by fellow creators and fans alike. “This is why we love her. No fake flex, just facts,” commented one Instagram user.
In the ever-growing influencer economy, where perception can blur with reality, Apoorva’s openness offers a refreshing perspective on what it truly means to be a digital star.
Source: Bollywood Bubble interview with Apoorva Mukhija
https://www.bollywoodbubble.com
